Groundify is an innovative services and product social enterprise promoting a circular economy & reducing greenhouse gas emission by repurposing spent coffee grounds to become a catalyst for new products rather than becoming a harmful pollutant in landfills. Groundify takes end-to-end ownership of the spent coffee grounds from the café till the consumer, reducing dependence on landfills, creating a circular economy, benefitting cities, municipalities, creating jobs, and reducing the greenhouse gas effect on the environment.